Swimwear sizing confusion no more, for your next wave of customers

Swimwear sizing confusion no more, for your next wave of customers

Brarista is the all-in-one fit, style, and customer service tool designed specifically for swimwear and lingerie commerce.

Brarista is the all-in-one fit, style, and customer service tool designed specifically for swimwear and lingerie commerce.

  • Little Women logo

Running a swimwear business is unique

Generic AI and sizing tools don't understand the core problem, nor do they do this industry justice. Coming from our professional bra fitting team with 6+ years of expertise, here are the insights you need to know:

85%

less likely to return items

less likely to return items

less likely to return items

Brarista chat users show exceptional purchase confidence

Brarista chat users show exceptional purchase confidence

Illustration showing fewer product returns

37%

add-to-cart

increase

add-to-cart

increase

add-to-cart

increase

Personalised recommendations drove engagement

Personalised recommendations
drove engagement

Illustration showing increased add-to-cart activity

15%

15%

reduction in

operational costs

reduction in

operational costs

reduction in

operational costs

Illustration representing operational cost reduction

A bra fitter, swimwear stylist and
best-performing sales assistant, all-in-one

A bra fitter,
swimwear stylist,
customer service assistant, all-in-one

Purpose-built for swimwear, starting at the product level

Brarista was designed exclusively for swimwear and lingerie from day one, backed by 20k+ verified fit records and co-created with professional lingerie fitters. Because in this industry, even a centimetre can make a big difference. During onboarding, our team consults directly on your product catalogue, size chart accuracy, and brand- and product-specific fit logic to identify inconsistencies before they reach the shopper.

Size chart

Brand’s own chart

Support

Underwire, medium

Torso length

Long-torso friendly

20k+

verified fit records

Size chart

Brand’s own chart

Support

Underwire, medium

Torso length

Long-torso friendly

20k+

verified fit records

Size chart

Brand’s own chart

Support

Underwire, medium

Torso length

Long-torso friendly

20k+

verified fit records

Size chart

Brand’s own chart

Support

Underwire, medium

Torso length

Long-torso friendly

20k+

verified fit records

Size chart

Brand’s own chart

Support

Underwire, medium

Torso length

Long-torso friendly

20k+

verified fit records

Your fit profile

Shape

Full on top

Coverage

Moderate

Life stage

Postpartum

Matched to you

Sage Bikini Top

AI Recommended Size:

34E

Your fit profile

Shape

Full on top

Coverage

Moderate

Life stage

Postpartum

Matched to you

Sage Bikini Top

AI Recommended Size:

34E

Your fit profile

Shape

Full on top

Coverage

Moderate

Life stage

Postpartum

Matched to you

Sage Bikini Top

AI Recommended Size:

34E

Your fit profile

Shape

Full on top

Coverage

Moderate

Life stage

Postpartum

Matched to you

Sage Bikini Top

AI Recommended Size:

34E

Your fit profile

Shape

Full on top

Coverage

Moderate

Life stage

Postpartum

Matched to you

Sage Bikini Top

AI Recommended Size:

34E

Fitting-by-eye logic, the gold standard of boutique lingerie fitting rooms

Brarista's fitting quiz is anchored to the fit-by-eye standard used in specialist lingerie boutiques. The logic was co-created with professional bra fitters and accounts for variables that purchase data cannot reliably capture, including breast shape and life stage. A shopper's size and the swimwear that will actually work for them are often not the same thing, and that distinction is built into Brarista's core logic.

The best all-rounder tool for any swimwear brand

Brarista covers fit, style recommendations, and customer service queries, all through the kind of industry-specific nuance that a tool built for general apparel cannot capture. It handles edge cases ("I'm in between a 34D and a 32DD"), responds to context ("I need this for a backless wedding dress"), and suggests sister sizes when a preferred size is out of stock.

For swimwear retailers, that means one conversational tool handling the full breadth of what a shopper needs, from "what size am I?" through to "would this work for a long torso?" and "how do I exchange, and what size should I go for?"

Fit AI

Style AI

Care AI

I’m usually a 34GG in the UK with a long torso and I’m quite tall. What size should I get?

We recommend going for our XL in our Long-torso range. What do you think of these?

Long-Torso One-Piece

Your Recommended Size:

XL

AI Fit Note: True to Size

Long-Torso Tankini

Your Recommended Size:

XL

AI Fit Note: True to Size

Fit AI

Style AI

Care AI

I’m usually a 34GG in the UK with a long torso and I’m quite tall. What size should I get?

We recommend going for our XL in our Long-torso range. What do you think of these?

Long-Torso One-Piece

Your Recommended Size:

XL

AI Fit Note: True to Size

Long-Torso Tankini

Your Recommended Size:

XL

AI Fit Note: True to Size

Fit AI

Style AI

Care AI

I’m usually a 34GG in the UK with a long torso and I’m quite tall. What size should I get?

We recommend going for our XL in our Long-torso range. What do you think of these?

Long-Torso One-Piece

Your Recommended Size:

XL

AI Fit Note: True to Size

Long-Torso Tankini

Your Recommended Size:

XL

AI Fit Note: True to Size

Fit AI

Style AI

Care AI

I’m usually a 34GG in the UK with a long torso and I’m quite tall. What size should I get?

We recommend going for our XL in our Long-torso range. What do you think of these?

Long-Torso One-Piece

Your Recommended Size:

XL

AI Fit Note: True to Size

Long-Torso Tankini

Your Recommended Size:

XL

AI Fit Note: True to Size

Fit AI

Style AI

Care AI

I’m usually a 34GG in the UK with a long torso and I’m quite tall. What size should I get?

We recommend going for our XL in our Long-torso range. What do you think of these?

Long-Torso One-Piece

Your Recommended Size:

XL

AI Fit Note: True to Size

Long-Torso Tankini

Your Recommended Size:

XL

AI Fit Note: True to Size

ONE ASSISTANT. EVERY FIT.

One-piece

Torso length & support

Bikini bottoms

Your preferred coverage

Bikini top

Cup fit & support

Beach ready-to-wear

Fit & styling

AI

ONE ASSISTANT. EVERY FIT.

One-piece

Torso length & support

Bikini bottoms

Your preferred coverage

Bikini top

Cup fit & support

Beach ready-to-wear

Fit & styling

AI

ONE ASSISTANT. EVERY FIT.

One-piece

Torso length & support

Bikini bottoms

Your preferred coverage

Bikini top

Cup fit & support

Beach ready-to-wear

Fit & styling

AI

ONE ASSISTANT. EVERY FIT.

One-piece

Torso length & support

Bikini bottoms

Your preferred coverage

Bikini top

Cup fit & support

Beach ready-to-wear

Fit & styling

AI

ONE ASSISTANT. EVERY FIT.

One-piece

Torso length & support

Bikini bottoms

Your preferred coverage

Bikini top

Cup fit & support

Beach ready-to-wear

Fit & styling

AI

Lightweight yet mighty

Consider your swimwear offerings covered by Brarista. From one-pieces, to beach RTW like dresses and cover-ups, all the way to our bread and button, bikinis and bikini briegs.

We cover sizing and styling comprehensively, offering a seamless shopping experiences for your customers of all needs.

All-in-one Dashboard for the insights your team care about

Brarista also tracks the data that comes through our products very transparently and meticulously. The client dashboard offers performance, user behaviour, and conversational insights that helps your team understand your customers at scale. Make better and smarter decisions for your swimwear business.

Attributed Orders Break-down

Order Status

Return Window Status

Channels

Order

Date

Total Price

Refunded Amount

£15

Partial Refund

With Window

Select

brarista-mini

#298706

02/05/2025

£84

Attributed Orders Break-down

Order Status

Return Window Status

Channels

Order

Date

Total Price

Refunded Amount

£15

Partial Refund

With Window

Select

brarista-mini

#298706

02/05/2025

£84

Attributed Orders Break-down

Order Status

Return Window Status

Channels

Order

Date

Total Price

Refunded Amount

£15

Partial Refund

With Window

Select

brarista-mini

#298706

02/05/2025

£84

How we take care of you?

Transform your service offerings in less than 3 weeks!

Transform your service offerings in less than 3 weeks!

AI Customisation

Share your product catalog and customisation requirements with us to tailor the experience to your brand.

Demo & Integration

While we integrate the AI into your site, you can test the demo with your team and VIPs. We’ll gather feedback and fine-tune the solution.

Launch - or money back!

We'll launch and monitor the first 3 months on a daily basis to make sure everything works. And if we don't go live due to our technical limitation - it's full refund on the onboarding fees!

You're in great company

Honest feedback, real results, and why our partners keep coming back.

“They’ve been proactive in tailoring the quiz logic to our specific silhouettes, making it feel like a genuine partnership rather than just a plug-in.”

“They’ve been proactive in tailoring the quiz logic to our specific silhouettes, making it feel like a genuine partnership rather than just a plug-in.”

Louise Chen - Founder of

Louise Chen - Founder of

“Magic Sizing and long torsos weren’t things other tools on the market could typically do. Brarista’s ability to bring that into the customer and fit experience was a key part of solving our sizing challenges.”

“Magic Sizing and long torsos weren’t things other tools on the market could typically do. Brarista’s ability to bring that into the customer and fit experience was a key part of solving our sizing challenges.”

Les Cohen - Co-Founder & Managing Director at

Les Cohen - Co-Founder & Managing Director at

Fearless Australia
Fearless Australia

But, what if …?

Let's have a market reality check with our FAQs - view more here.

But we already have a chatbot?

Do you work with multi-sizing brands and/or multi-brand retailers?

What do you mean that Brarista's Fit AI doesn't hallucinate*?

Can you work with our existing systems and brand voice?

What if our brand has unconventional sizes?

Can we customise where the chatbot appears on our website?

What work is involved from our team during onboarding?

Ready for the next-gen of bra shoppers?

We're ready when you are. Let's craft exceptional customer experiences with the only AI that specialises in lingerie fitting.

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